… that in a highly digitised world, it’s mid-sized organizations that are the most vulnerable to cyberattack. And we can help them.

It’s the Goldilocks Problem: big enough to have lots of sensitive data and big enough to have a bankable reputation to lose. But not yet big enough to have fully mature cyber and reputation risk protections.

They’re a soft target for cybercriminals.

Small and medium sized businesses are most often the engine room of a country’s economy. If they get wiped out by cyberattack, economies are in trouble.

As high-stakes stakeholder engagement and corporate reputation experts of 30+years, we know that reputation damage is devastating for any business – big or small.

We also know how to build defensive crisis communication plans to mitigate that risk. We’ve done it for many Big (and small) Co’s. And we’ve mopped up their messes when they didn’t prepare.

As technology entrepreneurs, we also know how to digitize systems. And that’s what a crisis communication plan is – a system that’s currently static, sitting on drive somewhere, if you can afford to have one done for you in the first place.

Digitization means reputation risk can be delivered at a fraction of the price of a Big PR firm. And be ready to activate within hours of your Crisis Management Team’s good-to-go sign-off. This is how disruption happens.

And this is how we can meet the urgent need of mid-sized companies that are most exposed.

And save economies? Let’s see.

Barbara Sharp and Tim Offor

Co-founders